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Making Better Creative Decisions with Visual Recommendations

Lufthansa Group uses Visual Recommendations to quickly choose the best ads from large creative sets and give stakeholders visual feedback on what to improve.

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Consumer Insights

Lufthansa Group uses Visual Recommendations to quickly choose the best ads from large creative sets and give stakeholders visual feedback on what to improve.

Visual Recommendations

Publicis often works under extreme time pressure, especially during creative pitches. Visual Recommendations help them improve ads in minutes instead of waiting days for research.

Consumer Insights ● Agencies ● Performance Marketing

Stronger assets, faster workflows, and record-breaking attention metrics. Asahi launched Dry Crystal in Hong Kong with dentsu X as its media agency and Teads running the campaign. Teads used Neurons’ predictive AI to pre-test and optimize creatives before going live.

Consumer Insights

At Hansa Borg & Solera, the Consumer and Market Insights team plays a key role within the broader Marketing team, helping guide creative decisions across a wide beverage portfolio.

Consumer Insights

The insights and marketing teams at JDE Peet's use Neurons to boost the creative impact of campaigns and streamline alignment across stakeholders.

Brand Building

TTC’s global marketing & creative teams use Neurons to cut unnecessary revisions, speed up creative approvals, and align regional teams.

Consumer Insights

Mindshare won a major client pitch, and an important element of it was backing up their proposal with Neurons AI. Here's how they did it.

Performance Marketing • Brand Building • Consumer Insights

See how Salling Group uses Neurons to cut customer acquisition costs and turn creative guesswork into data-backed decisions to create ads that actually work.

Agencies • Brand Building

“With Neurons AI, we get to talk big-picture strategy with clients, which really helps strengthen those relationships and grow the business," shared Simon Keller, Sales Director.

Agencies • Performance Marketing

Performance marketing agency Delex Digital uses Neurons to improve client-relevant KPIs, save budgets, and establish new collaborations.

Brand Building • Consumer Insights

Tropicana improved brand awareness campaigns and shopper engagement with Neurons AI. The tool helped with insights to optimize visual assets from product packaging through out-of-home to video ads.

Agencies • Performance Marketing

Tre Kronor Media│a Making Science Company, uses Neurons AI to create impactful client campaigns quickly and cost-effectively, helping them stay ahead in the competitive advertising market.

Consumer Insights

Proving tangible outcomes for any advertising platform or technology is a key value prop. This is what the team at VDX.tv set out to do accurately and efficiently with Neurons Explore.

Brand Building • Consumer Insights

Neurons helped boost brand awareness by 20% for global retail company CO-RO through optimized packaging and ad creatives. See how their insights & marketing teams benefitted from rapid ad testing with Neurons.

Brand Building • Consumer Insights

Monotype's brand campaign leveraged neuroscientific findings to evoke audience participation, driving more engagement & dialogue than any other campaign before it.

Performance Marketing

NEOHUB, a subsidiary of DenizBank, Turkey's fifth-largest private bank, used Neurons to improve the marketing content of one of their most essential technological investments, fastPay, Turkey’s first digital wallet. With Neurons, they achieved an increase in in-app conversion rates by 55% and an increase in in-app CTR’s by 65%.

Agencies • Performance Marketing

Using Neurons, Schibsted increased CTR by 29.5%, boosted in-house expertise, and empowered Sales Representatives to become better advertising consultants.

Agencies • Performance Marketing

Total Media and Behave, their behavioral consultancy, incorporated Neurons into their technology toolbox to help their clients optimize their creatives. With Neurons being fully online and offering instant metrics on user attention and cognition, they could move their studies along quicker, without having to break the bank.

Consumer Insights • Performance Marketing

Neurons Inc was commissioned by the Mobile Marketing Association (MMA) to work together with the Advertising Research Foundation (ARF) to better understand mobile ad responses the first few seconds. The results provided groundbreaking insight into the responses to mobile advertising and the need for a #1secondstrategy.

Consumer Insights

When done right, in-store signage can drive customers right to your desired area. Conversely, when signage is not optimized for attention, it can confuse customers. Here, we show how a simple analysis using eye-tracking allowed us to correct an unintentional negative effect in Lowe's stores.

Consumer Insights

Together with Stanford University and Bonnier News, Neurons conducted one of the largest longitudinal neuromarketing studies. A major insight from the study was the linking between neuroscience-based measured and a theoretical model of ad effects. Here, we present some of the highlights of the study.

Consumer Insights

How do we choose products in a store? Do prior ad exposures have an effect on how we look for products and what we choose? Together with Lowe's Innovation Labs, Neurons has trailblazed how neuroscience can be used to understand customer responses in the store. In this study, we demonstrated how decisions are made in the store: in the blink of an eye.

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