State of Advertising 2025 Report

What’s inside

Want to know what's really working in advertising right now?

This report distill a year's worth of advertising and behavioral research into actionable insights. You can use it to build better strategies, sharpen your campaigns, upskill your team, and much more.

Plus, we surveyed 321 advertisers and marketers to get an inside look into the latest industry trends and AI opportunities.
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The full report gives you:

Science-backed advertising insights

Leading trends on ads, platforms, and AI

Exclusive research findings with top companies